What parabens actually are, what they’re used for, and why we never use them. 

Tips and tricks for heat styling that reduce the potential for damage. 

When combined in with specific ingredients, aloe vera can work wonders for your scalp and strands. 

Dry shampoo isn’t a shampoo at all, and there is no replacement for washing with shampoo and water. Read more.

The colder months can wreak havoc on your scalp and strands, find out what to do as the temperature drops. 

With an ornate structure and pastel-hued tendrils, the purple passionflower is more than a beautiful bloom. 

Find out why silicones are used in hair products, and why we avoid including them in our formulas.

The humble ritual of conditioning your hair can become complicated when wading through fads, trends and myths. Learn the most effective way to treat your strands to some much-needed hydration. 

Find out if you're shampooing your scalp and hair correctly, as we take a look at the most effective, beneficial techniques and debunk some myths.

Often misunderstood, frizz is complicated. Due to damage and dryness but also genetics and hair type, frizz isn’t always a bad thing. 

Find out how this ingredient can boost hair hydration, elasticity, shine, and strength.

Around half of menopausal individuals experience hair thinning and texture changes, but many scalp and hair concerns are easily addressed.